-
作者：Nagar, V; Rajan, MV
作者单位：University of Michigan System; University of Michigan; Stanford University
摘要：Arguing that GAAP is ill suited for estimating the future profitability of intangibles, the accounting literature (e.g., Kaplan and Norton 1996, Lev 2001) has recently proposed alternative measurement models. These models view intangibles as composed of a set of fundamental business activities and use multiple financial and nonfinancial metrics causally interlinked to profits to represent this view. Using a unique and proprietary cross-sectional data set of the retail banking industry, we prov...
-
作者：Srinivasan, V; Park, CS; Chang, DR
作者单位：Stanford University; Korea University; Yonsei University
摘要：The authors propose a new approach for measuring, analyzing, and predicting a brand's equity in a product market. Brand equity is defined as the incremental contribution ($) per year obtained by the brand in comparison to the underlying product (or service) with no brand-building efforts. The incremental contribution is driven by the individual customer's incremental choice probability for the brand in comparison to his choice probability for the underlying product with no brand-building effor...
-
作者：Corbett, CJ; Montes-Sancho, MJ; Kirsch, DA
作者单位：University of California System; University of California Los Angeles; Universidad Carlos III de Madrid; University System of Maryland; University of Maryland College Park
摘要：The ISO 9000 series of quality management systems standards, introduced in 1986, has been adopted at over 560,000 locations worldwide. Anecdotal evidence suggests that firms can achieve internal benefits such as quality or productivity improvements or that certification can help firms maintain or increase their market share, or both. Others argue that the standard is too generic to cause performance improvement but can be seen as a signal of good management. In this paper, we track financial p...
-
作者：Engelbrecht-Wiggans, R; Kahn, CM
作者单位：University of Illinois System; University of Illinois Urbana-Champaign; University of Illinois System; University of Illinois Urbana-Champaign
摘要：Low-revenue equilibria allow participants in an auction to obtain goods at prices lower than would prevail in a competitive market. These outcomes are generated as perfect equilibria of ascending-bid, multiunit auctions. We show that these equilibria are possible under mild conditions-conditions that are likely to prevail in many situations where auction formats have recently been adopted We argue that these equilibria could explain the low revenues of some recent auctions, and discuss potenti...
-
作者：Terwiesch, C; Ren, ZJ; Ho, TH; Cohen, MA
作者单位：University of Pennsylvania; Boston University; University of California System; University of California Berkeley
摘要：We study the demand forecast-sharing process between a buyer of customized production equipment and a set of equipment suppliers. Based on a large data collection we undertook in the semiconductor equipment supply chain, we empirically investigate the relationship between the buyer's forecasting behavior and the supplier's delivery performance. The buyer's forecasting behavior is characterized by the frequency and magnitude of forecast revisions it requests (forecast volatility) as well as by ...
-
作者：Cabral, LMB; Villas-Boas, M
作者单位：New York University; University of California System; University of California Berkeley
摘要：We study oligopoly price competition between multiproduct firms-firms whose products interact in the profit function. Specifically, we focus on the impact of intrafirm product interactions on the level of equilibrium profits. This impact may be decomposed in two different ways: (a) a direct effect (keeping the competitors' actions fixed) plus a strategic effect (i.e., through the competitors' actions); or, alternatively, (b) a competitive advantage effect (change in firm i only) plus an imitat...
-
作者：Vickery, SK; Droge, C; Stank, TP; Goldsby, TJ; Markland, RE
作者单位：Michigan State University; Michigan State University's Broad College of Business; University of Tennessee System; University of Tennessee Knoxville; University System of Ohio; Ohio State University; University of South Carolina System; University of South Carolina Columbia
摘要：This research examines media richness by modeling face-to-face, telephone, and electronic media as one construct and testing its performance implications. The context is the third-party logistics industry, in which a customer firm allows a service provider to assume responsibility for all or part of a critical business process. This business-to-business service environment is characterized by high levels of complexity (uncertainty, variability, equivocality) and network interdependence, key co...
-
作者：Gray, PH; Meister, DB
作者单位：Pennsylvania Commonwealth System of Higher Education (PCSHE); University of Pittsburgh; Western University (University of Western Ontario); University Western Ontario Hospital
摘要：Much of the knowledge management (KM) literature focuses on ways to increase the volume of knowledge available to employees, ensure its quality, and improve its accessibility. Such supply-side arguments are limited to the extent that they do not address the demand for knowledge within,organizations. This paper takes a novel approach to understanding how access to others' knowledge produces benefits by studying the extent to which individuals intentionally access each other's expertise, experie...
-
作者：Meester, GA; Mehrotra, A; Ault, JS; Baker, EK
作者单位：University of Miami; University of Miami
摘要：Recent reports have raised serious concerns about the rapid declines of historically productive marine fishery resources and the degradation of essential fish habitats. This global crisis has spurred development of innovative management strategies to rebuild depleted fisheries and marine ecosystems. One highly touted strategy involves the design and creation of marine reserves (areas off limits to extractive uses) to rebuild fisheries and conserve marine biodiversity. In this paper, we propose...
-
作者：Hui, KL
作者单位：National University of Singapore
摘要：Prior research suggests that brand may influence consumer preference for differentiated products. However, the extant literature does not measure how brand value affects product similarity and consumer choice. This paper examines demand response to the proliferation of personal computers (PCs). Using both the central processing unit (CPU) and brand as segmentation variables, I construct a two-level nested generalized extreme value (GEV) discrete choice model to estimate the brand values and pr...
