作者：Colovic, Ana; Bagherzadeh, Mehdi; Lievin, Jean-Louis
作者单位：NEOMA Business School
摘要：Building on recent advances in crowdsourcing research, we argue that, when using crowdsourcing, governments should accurately select the crowd they wish to engage with, depending on the problem to be solved. While targeting a large crowd may be common, it is not always the most appropriate: it can waste significant resources without necessarily producing satisfactory results. We contend that the nature of the problem should determine the crowdsourcing strategy. We propose a typology of problem...
