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作者：Guo, Chenhui (Julian); Kim, Tae Hun; Susarla, Anjana; Sambamurthy, Vallabh
作者单位：Michigan State University; Michigan State University's Broad College of Business; Baylor University; University of Wisconsin System; University of Wisconsin Madison
摘要：We examine content creation in a geosegmented, crowdsourced social mobile virtual community app, Waze. We conceptualize a virtual and spatial factor, virtual crowdedness (defined as the density of Waze users in a particular geospatial location), and we examine its role in encouraging user contribution. We posit that the relationship between virtual crowdedness and user contribution is driven by the tension between audience effects and bystander/content saturation effects. We analyze a panel da...
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作者：Zhang, Yingjie; Li, Beibei; Krishnan, Ramayya
作者单位：University of Texas System; University of Texas Dallas; Carnegie Mellon University
摘要：The ubiquitous deployment of mobile and sensor technologies enables observation and recording of human behavior in physical (off-line) settings in a manner similar to what has been possible to date in online settings. This provides researchers with a new lens through which to study and better understand previously unobservable individual decision-making processes. In this study, using a Bayesian learning model with a rich data set consisting of approximately two million fine-grained Global Pos...
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作者：Qiao, Dandan; Lee, Shun-Yang; Whinston, Andrew B.; Wei, Qiang
作者单位：National University of Singapore; Northeastern University; University of Texas System; University of Texas Austin; Tsinghua University
摘要：Many online platforms, such as review communities, rely on crowds' voluntary altruistic contributions. Some platforms attempt to provide financial incentives to encourage users to contribute. Although past studies have demonstrated that monetary rewards can negatively affect individuals' incentivized contributions, little is known about whether this effect spills over into individuals' subsequent unincentivized prosocial activities. Our paper aims to bridge this gap by studying the potential s...
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作者：Al-Natour, Sameh; Cavusoglu, Hasan; Benbasat, Izak; Aleem, Usman
作者单位：Toronto Metropolitan University; University of British Columbia
摘要：When using digital goods that extensively collect user information, privacy uncertainty, which is consumers' difficulty in assessing the privacy of the data they entrust to others, is a major concern. We extend the existing literature on uncertainty in online marketplaces by incorporating privacy uncertainty, and we distinguish among three subdimensions of privacy uncertainty-namely collection, use, and protection. We subsequently theorize and empirically test the antecedents and consequences ...
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作者：Yang, Lusi; Wang, Zhiyi; Hahn, Jungpil
作者单位：University of Arizona; University of Colorado System; University of Colorado Boulder; National University of Singapore
摘要：Scarcity-based marketing strategies have been widely embraced to communicate the potential unavailability of an item to increase sales. Recently, a similar practice has been prevalently implemented in reward-based crowdfunding in the form of reward limits, whereby campaign creators restrict the number of backers for each reward tier. Whereas most current research has focused on the design strategies of crowdfunding campaigns, less attention has been paid to how campaign design implicates backe...
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作者：Saldanha, Terence J., V; Lee, Dongwon; Mithas, Sunil
作者单位：University System of Georgia; University of Georgia; Hong Kong University of Science & Technology; State University System of Florida; University of South Florida
摘要：When does information technology (IT)-business alignment matter most for leveraging IT investment for firm performance? Drawing on dynamic capabilities theory, we posit that firms that focus on IT-business alignment at the later stages (i.e., the IT delivery stage and IT change stage) of the IT lifecycle are better able to translate their IT investment into revenue than firms that focus on IT-business alignment at the early stage (i.e., IT investment planning stage) of the IT lifecycle. To tes...
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作者：Anand, Abhijith; Sharma, Rajeev; Kohli, Rajiv
作者单位：University of Arkansas System; University of Arkansas Fayetteville; University of Waikato
摘要：Business intelligence and analytics (BI&A) systems enable firms to analyze data and search for insights that could potentially lead to improved organizational performance. While there is evidence that BI&A systems can improve performance through search, our theoretical understanding of how and under what conditions firms leverage BI&A systems to conduct search is rather limited. In particular, while problemistic search theory posits that performance failures motivate search, how firms respond ...
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作者：Park, Yongjin; Bang, Youngsok; Ahn, Jae-Hyeon
作者单位：City University of Hong Kong; Yonsei University; Korea Advanced Institute of Science & Technology (KAIST)
摘要：Despite the prolitcratiun of studies on sales distributions in e-commerce, little is known about how such a distribution in online markets is affected by the presence of mobile channels, which have become a significant conduit for e-commerce. Using a large transaction data set from a leading e-marketplace in South Korea, this study empirically investigates (1) how the sales distribution in the mobile commerce channel is different from the sales distribution in the traditional personal computer...
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作者：de Matos, Miguel Godinho; Ferreira, Pedro
作者单位：Universidade Catolica Portuguesa; Carnegie Mellon University; Carnegie Mellon University
摘要：We analyze the outcomes of two randomized field experiments to study the effect of binge-watching on subscription to video on demand. In both cases, we offered access to subscription VoD (SVoD) to a random set of households for several weeks and used another random set of households as a control group. In both cases, we find that the households that binge-watch TV shows are less likely to pay for SVoD after these free trials. Our results suggest that binge-watchers deplete the content of inter...
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作者：Park, YoungKi; Pavlou, Paul A.; Saraf, Nilesh
作者单位：George Washington University; University of Houston System; University of Houston; Simon Fraser University
摘要：Due to digitization, new mechanisms have emerged for achieving organizational ambidexterity, defined as the ability to pursue both efficiency and flexibility while balancing exploitation and exploration. This study investigates the role of digitization in achieving organizational structural ambidexterity by undertaking both exploitation and exploration simultaneously. Given the complex interdependencies between digitization and multiple intrafirm and interfirm factors in practice, this study a...
