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作者:Ke, Zhihong; Liu, De; Brass, Daniel J.
作者单位:Clemson University; University of Minnesota System; University of Minnesota Twin Cities; University of Kentucky
摘要:User-generated online reviews are crucial for consumer decision making but suffer from underprovision, quality degradation, and imbalances across products. This research investigates whether friend contributions cues, in the form of highlighted reviews written by online friends, can motivate users to write more and higher-quality reviews. Noting the public-good nature of online reviews, we draw on theories of pure altruism and competitive altruism to understand the effects of friend-contributi...
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作者:Bai, Xue; Marsden, James R.; Ross, William T., Jr.; Wang, Gang
作者单位:Pennsylvania Commonwealth System of Higher Education (PCSHE); Temple University; University of Connecticut; University of Connecticut; University of Delaware
摘要:This study investigates the impact of daily deals on local retailers' (restaurants') online ratings. We collected and utilized a comprehensive panel data set that combines information on restaurants' deal offerings (Groupon or LivingSocial) with their Yelp review details. Although demonstrating a negative main effect of daily deals on a restaurant's monthly average ratings, we worked to uncover the underlying mechanisms by focusing on the mediating role of consumers' postconsumption perception...
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作者:Mejia, Jorge; Gopal, Anandasivam; Trusov, Michael
作者单位:Indiana University System; IU Kelley School of Business; Indiana University Bloomington; University System of Maryland; University of Maryland College Park
摘要:Daily deals platforms have emerged as an integral part of the marketing mix for retailers and have enjoyed a wide acceptance among consumers. However, there is considerable ambiguity about the effects of deals on brand evaluations, in particular, the effects on preconsumption brand evaluations. This ambiguity can influence the decisions by retailers to join daily deals platforms, which operate as double-sided networked markets. We perform a series of laboratory experiments to test the effect o...
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作者:Tafti, Ali; Shmueli, Galit
作者单位:University of Illinois System; University of Illinois Chicago; University of Illinois Chicago Hospital; National Tsing Hua University
摘要:Researchers using randomized controlled trials (RCTs) often subgroup or condition on auxiliary variables that are not the randomized treatment variable. There are many good reasons to condition on auxiliary variables-also referred to as control variables or covariates-in randomized experiments. In particular, designing and conducting RCTs is costly to researchers and subjects, and therefore it is important to derive greater value from RCT data; measuring not just the average treatment effect (...
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作者:Ho, Yi-Jen (Ian); Dewan, Sanjeev; Ho, Yi-Chun (Chad)
作者单位:Pennsylvania Commonwealth System of Higher Education (PCSHE); Pennsylvania State University; Pennsylvania State University - University Park; University of California System; University of California Irvine; George Washington University
摘要:This research studies the performance of geofencing, a practice where mobile users are targeted within a predefined virtual geographic boundary around an advertiser's establishment. We argue the significance of distance (i.e., the mileage from a consumer to a focal establishment) and local competition (i.e., the number of alternatives in consumer vicinity) in ad responses. Drawing on the notion of the purchase funnel, we develop a two-stage hierarchical Bayesian model to examine consumer click...
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作者:Liu, Yuanyang; Pant, Gautam; Sheng, Olivia R. L.
作者单位:University of Tennessee System; University of Tennessee Knoxville; University of Iowa; Utah System of Higher Education; University of Utah
摘要:Human capital is a key component of the knowledge economy that firms compete for in the labor market. Compared with the product market competition, the identification and prediction of labor market competitors have garnered little attention in the literature. In this study, we perform an interfirm labor market competitor analysis with a unique longitudinal employer-employee matched data set derived from online profiles of 89,943 employees, tracking their careers in 3,467 public firms from the ...
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作者:D'Arcy, John; Adjerid, Idris; Angst, Corey M.; Glavas, Ante
作者单位:University of Delaware; Virginia Polytechnic Institute & State University; University of Notre Dame; University of Vermont
摘要:In this paper, we draw from research in the information systems security and management fields to theorize that a firm's social performance, as measured by its engagement in socially responsible (or irresponsible) activities (i.e., corporate social performance (CSP)), affects its likelihood of being subject to computer attacks that result in data breaches. Drawing from stakeholder theory and positioning employees and external hackers as key stakeholders of the firm with respect to information ...
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作者:Sarkar, Sumantra; Vance, Anthony; Ramesh, Balasubramaniam; Demestihas, Menelaos; Wu, Daniel Thomas
作者单位:State University of New York (SUNY) System; Binghamton University, SUNY; Pennsylvania Commonwealth System of Higher Education (PCSHE); Temple University; University System of Georgia; Georgia State University; Emory University
摘要:In recent years, we have witnessed substantial increases in the frequency, scope, and cost of data breaches. Accordingly, information security researchers have sought to understand why employees comply with or violate information security policies (ISPs) designed to prevent security incidents. Research suggests that compliance is not uniform but rather depends on contextual and individual factors, such as national culture. Scholars have long recognized that organizational subculture may be equ...
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作者:Saifee, Danish H.; Zheng, Zhiqiang (Eric); Bardhan, Indranil R.; Lahiri, Atanu
作者单位:University of Alabama System; University of Alabama Tuscaloosa; University of Texas System; University of Texas Dallas; University of Texas System; University of Texas Austin
摘要:Current trends on patient empowerment indicate that patients who play an active role in managing their health also seek and use information obtained from online reviews of physicians. However, it is far from certain whether patient-generated online reviews accurately reflect the quality of care provided by physicians, especially in the context of chronic disease care. Because chronic diseases require continuous care, monitoring, and multiple treatments over extended time periods, it can be qui...
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作者:Bellego, Christophe; De Nijs, Romain
作者单位:Institut Polytechnique de Paris; ENSAE Paris; Institut Polytechnique de Paris; Ecole Polytechnique
摘要:Using the French antipiracy law known as HADOPI as a natural experiment, we study the asymmetric effects of online piracy on cinema admissions. Applying four estimation strategies at different levels of observation (town, movie, country, and consumer), we find that the introduction of the law is associated with a 9% increase in the market share of American movies. This increase occurs at the expense of other movies. Although we find an increase in overall admissions, this effect is not statist...