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作者:Venkatraman, Meera; Nelson, Teresa
作者单位:Suffolk University; Simmons University
摘要:A servicescape can be viewed as the frozen potential of a consumptionscape, which is unleashed when consumers twist the resources of its built environment for their own purposes. In this paper we explore how young, urban Chinese consumers transform the iconic global brand Starbucks into a consumptionscape through their enactment of personally meaningful experiences, roles, and identities in the setting. We employ the qualitative research methodology of photo-elicitation by having consumers rec...
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作者:Hult, G. Tomas M.; Ketchen, David J., Jr.; Griffith, David A.; Chabowski, Brian R.; Hamman, Mary K.; Dykes, Bernadine Johnson; Pollitte, Wesley A.; Cavusgil, S. Tamer
作者单位:Michigan State University; Michigan State University's Broad College of Business; Auburn University System; Auburn University; University of Tulsa
摘要:A sizeable body of international business (IB) research is devoted to building knowledge about the determinants of organizational performance. A key precursor to accurately diagnosing why some organizations succeed in the international marketplace while others struggle is operationalizing performance appropriately. Yet, to date, no systematic investigation has considered how well 113 research measures performance. We examine the measurement of performance in 96 articles published in the Academ...
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作者:Hult, G. Tomas M.; Ketchen, David J., Jr.; Griffith, David A.; Finnegan, Carol A.; Gonzalez-Padron, Tracy; Harmancioglu, Nukhet; Huang, Ying; Talay, M. Berk; Cavusgil, S. Tamer
作者单位:Michigan State University; Michigan State University's Broad College of Business; Auburn University System; Auburn University; University of Colorado System; University of Colorado at Colorado Springs; Ihsan Dogramaci Bilkent University; University of Arizona; Universite de Montreal; HEC Montreal
摘要:Data equivalence refers to the extent to which the elements of a research design have the same meaning, and can be applied in the same way, in different cultural contexts. Failure to establish data equivalence in cross-cultural studies may bias empirical results and theoretical inferences. Although several authors have encouraged researchers to ensure high levels of data equivalence, no study has assessed the status of the field in relation to compliance with data equivalence standards. Accord...
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作者:Leong, Siew Meng; Cote, Joseph A.; Ang, Swee Hoon; Tan, Soo Jiuan; Jung, Kwon; Kau, Ah Keng; Pornpitakpan, Chanthika
作者单位:National University of Singapore; Washington State University
摘要:The nature, antecedents, and consequences of consumer animosity during the 1997 Asian economic crisis are investigated, based on a large-scale survey of 2000 adult consumers representative of five affected nations (Indonesia, Malaysia, Singapore, South Korea, and Thailand). An animosity model was developed and tested with the US and Japan as target countries. As predicted, stable and situational animosity reduced willingness to buy products from a perceived hostile national entity. Affective e...
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作者:Wei, Li-Qun; Lau, Chung-Ming
作者单位:Hong Kong Baptist University; Chinese University of Hong Kong
摘要:This study examines market orientation as the antecedent to strategic human resource management (SHRM), and the related effects on firm performance in an emerging economy context. It is suggested that the relationship between SHRM and firm performance is moderated by ownership type and autonomy in staffing of these firms. Empirical results from a sample of Chinese firms from various industries and regions reveal that SHRM mediates the relationship between market orientation and firm performanc...
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作者:Cuervo-Cazurra, Alvaro; Genc, Mehmet
作者单位:University of South Carolina System; University of South Carolina Columbia; City University of New York (CUNY) System; Baruch College (CUNY)
摘要:We analyze the advantages and disadvantages of developing-country multinational enterprises (MNEs) in comparison with developed-country MNEs. Developing-country MNEs tend to be less competitive than their developed-country counterparts, partly because they suffer the disadvantage of operating in home countries with underdeveloped institutions. We argue that this disadvantage can become an advantage when both types of MNE operate in countries with difficult governance conditions, because develo...
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作者:Sullivan, Daniel P.; Daniels, John D.
作者单位:University of Delaware; University of Miami
摘要:Scholars disagree on IB's domain and future prescription, yet agree that research will engage topics dealing with dynamic change and hard-to-explain phenomena. This paper builds on these views, endorsing a multiparadigmatic perspective that complements IB's scientific and humanist paradigms with that of chaos theory. The latter, we argue, is instrumental in studying the non-normal patterns of nonlinear, far-from-equilibrium systems. We illustrate our ideas in the context of NGOs.
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作者:Verbeke, Alain; Kenworthy, Thomas P.
作者单位:University of Calgary; University of Oxford
摘要:The effective and efficient management of diversified business firms that supply multiple products and operate in multiple, dynamic markets, especially large multinational enterprises (MNEs), builds upon a number of specific governance principles. These governance principles allow the alignment of environmental characteristics, strategy and organization. Given the rising need to learn from the world, Doz et al., in their influential Harvard Business School Press book entitled From Global to Me...