The role of affect in the entrepreneurial process

• 成果类型: Article
• 署名作者: Baron, Robert A.
• 署名单位: Rensselaer Polytechnic Institute
• 刊物名称: ACADEMY OF MANAGEMENT REVIEW
• ISSN/ISSBN: 0363-7425
• 发表日期: 2008
• 页码: 328-340
• 关键词: positive affect; decision-making; feeling good; cognition; MODEL; mood; INFORMATION; personality; performance; BEHAVIOR

摘要

Research findings indicate that the feelings and moods individuals experience (i.e., their affect) influence many aspects of cognition and behavior. Extending these findings to entrepreneurship. I suggest that affect influences several aspects of entrepreneurs' cognition and, hence. important elements of the entrepreneurial process. I propose a theoretical framework for understanding the role of affect in key aspects of entrepreneurship (e.g.. opportunity recognition, resource acquisition).