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作者:Du, Xiaomeng; Su, Meng; Zhang, Xiaoquan (Michael); Zheng, Xiaona
作者单位:Peking University; Chinese University of Hong Kong
摘要:Although keyword auctions are often studied in the context of a single keyword in the literature, firms generally have to participate in multiple keyword auctions at the same time. Advertisers purchase a variety of keywords that can be categorized as generic-relevant, focal-brand, and competing-brand keywords. At the same time, firms also have to choose how the keywords can be matched to search queries: exact, phrase, or broad. This study empirically examines how keyword categories and match t...
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作者:Pang, Min-Seok
作者单位:Pennsylvania Commonwealth System of Higher Education (PCSHE); Temple University
摘要:Information technologies (IT) act as an enabler for policy implementation in the U.S. federal government. While federal agencies increasingly rely on advanced digital technologies to execute new policy initiatives, many agencies are struggling with maintaining decades old legacy systems. This study investigates how national politics affects IT investment profiles in U.S. federal agencies. Drawing on a range of literature from the political science, public administration, and information system...
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作者:Alam, Sultana Lubna; Campbell, John
作者单位:Deakin University; Australian National University
摘要:Crowdsourcing (CS) by cultural and heritage institutions engage volunteers in online projects without monetary compensation. Uncertainty concerning online volunteer motivation has led to a growing body of academic research. This study contributes to that debate, by extending focus to CS volunteer work in nonprofit cultural institutions where no monetary benefit is offered to volunteers. This study examines motivations of high performing volunteers in a newspaper digitisation CS project, initia...
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作者:Zhang, Zhongju; Feng, Juan
作者单位:Arizona State University; Arizona State University-Tempe; City University of Hong Kong
摘要:The sale of genuinely branded products through unauthorized channels (also known as gray markets) is a growing problem for many firms that operate in separate markets. It is generally believed that the existence of such unauthorized sales will cannibalize the profits of brand owners. In this paper, we develop a pricing model for a firm that sells an identical product in two distinct markets but faces the threat of potential gray market sales. The firm chooses prices in each market. A consumer ...
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作者:Ho, Joanna; Tian, Feng; Wu, Anne; Xu, Sean Xin
作者单位:University of California System; University of California Irvine; Hong Kong Polytechnic University; National Chengchi University; Tsinghua University
摘要:This study addresses the economic impacts of information technology (IT) overinvestment and underinvestment decisions. Based on the view of Red Queen competition in conjunction with institutional theory, we hypothesize that overinvestment and underinvestment in IT have nonlinear performance impacts. Drawing on the idea of management control mechanisms, we further hypothesize that the performance impacts are conditional on ownership concentration. Using a sample of S&P 500 firms, we find that, ...
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作者:Ho, Yi-Chun (Chad); Ho, Yi-Jen (Ian); Tan, Yong
作者单位:George Washington University; Pennsylvania Commonwealth System of Higher Education (PCSHE); Pennsylvania State University; Pennsylvania State University - University Park; University of Washington; University of Washington Seattle; Tsinghua University
摘要:Through reimbursing a portion of the transactional amount to some consumers in a form of cash back, merchants are able to exercise third-degree price discrimination by offering two asymmetric prices via an online dual channel. To better understand such a novel pricing mechanism, we develop a game theoretical model and start our analyses with a market consisting of one merchant, one affiliate site, and consumers heterogeneous in their product valuation. From a price point of view, cash-back sho...
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作者:Mithas, Sunil; Whitaker, Jonathan; Tafti, Ali
作者单位:University System of Maryland; University of Maryland College Park; University of Richmond; University of Illinois System; University of Illinois Chicago; University of Illinois Chicago Hospital
摘要:How does information technology (IT) enable firms to globalize their operations and achieve higher foreign profits? We use archival data for multinational firms publicly traded in the United States for the years 1999-2006, and find indirect evidence for the role of IT to help firms achieve higher foreign profits through revenue growth rather than cost reduction. Our findings suggest that foreign responsiveness plays a more important role in generating foreign profits than does value chain stru...
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作者:Breward, Michael; Hassanein, Khaled; Head, Milena
作者单位:University of Winnipeg; McMaster University
摘要:Controversial information technologies, such as biometrics and radio frequency identification, are perceived as having the potential to both benefit and undermine the well-being of the user. Given the type and/or amount of information these technologies have the capability to capture, there have been some concerns among users and potential users. However, prominent technology adoption models tend to focus on only the positive utilities associated with technology use. This research leverages ne...
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作者:Germonprez, Matt; Kendall, Julie E.; Kendall, Kenneth E.; Mathiassen, Lars; Young, Brett; Warner, Brian
作者单位:University of Nebraska System; Rutgers University System; Rutgers University Camden; Rutgers University New Brunswick; University System of Georgia; Georgia State University; University System of Georgia; Georgia Gwinnett College; Samsung
摘要:Although our general knowledge about open source communities is extensive, we are only beginning to understand the increasingly common practices by which corporations design software through engagement with these communities. In response, we combine design theorizing with field-study research (1) to analyze rich qualitative data from over 40 corporations participating in the Linux open source community and (2) to synthesize the observed corporate-open source community engagements into a new ty...
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作者:Liu, Yang; Feng, Juan; Liao, Xiuwu
作者单位:Xi'an Jiaotong University; City University of Hong Kong
摘要:This paper studies how two types of market-generated information, namely, online reviews and past sales volume information, jointly affect consumer purchase decisions aswell as firms' pricing strategies. We build a two-period duopoly model in a market with herding consumers who have different preferences and are unsure of the quality difference between products. In addition, a firm's sales volume is uncertain because of the existence of irregular consumers. We find that the impacts of online r...