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作者:Cho, Soo-Haeng; McCardle, Kevin F.; Tang, Christopher S.
作者单位:Carnegie Mellon University; University of California System; University of California Los Angeles
摘要:For many product categories, manufacturers and retailers often offer rebates to stimulate sales. Due to certain adverse effects, however, some manufacturers and retailers are contemplating the elimination of their rebate programs. This paper sheds light on the debate about the value of rebate programs by presenting a model for evaluating the conditions under which a firm should offer rebates in a competitive environment. Specifically, we consider a two-level supply chain comprising one manufac...
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作者:Tilson, Vera; Wang, Yunzeng; Yang, Wei
作者单位:University of Rochester; University of California System; University of California Riverside; Long Island University; Long Island University Post
摘要:In durable goods markets, such as those for automobiles or computers, the coexistence of selling and leasing is common as is the existence of both corporate and individual consumers. Leases to corporate consumers affect the price of used goods on the second-hand market which in turn affect the buying and leasing behavior of individual consumers. The setting of prices (or volumes) for sale and lease to individual and corporate consumers is a complicated problem for manufacturers. We consider a ...
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作者:Chung, Wenming; Swink, Morgan
作者单位:University of Texas System; University of Texas El Paso; Michigan State University; Michigan State University's Broad College of Business
摘要:The objectives of this research are first to empirically replicate Advanced Manufacturing Technology (AMT) utilization taxonomies identified in foregoing research, second to investigate the relationship between patterns of AMT utilization and manufacturing capabilities attainment, and third to explore differences in context, and performance across AMT groups. Theories of performance frontiers and capability progression provide the basis for our hypotheses. Data were collected from 224 U.S. man...
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作者:Klassen, Kenneth J.; Yoogalingam, Reena
作者单位:Brock University
摘要:Outpatient health care service providers face increasing pressure to improve the quality of their service through effective scheduling of appointments. In this paper, a simulation optimization approach is used to determine optimal rules for a stochastic appointment scheduling problem. This approach allows for the consideration of more variables and factors in modeling this system than in prior studies, providing more flexibility in setting policy under various problem settings and environmenta...
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作者:Ho, Teck H.; Tang, Christopher S.
作者单位:University of California System; University of California Berkeley; University of California System; University of California Los Angeles
摘要:In this special issue, the contributing authors address several emerging marketing and operations interface problems and develop innovative approaches for solving them. Specifically, by explicitly modeling active consumer behavior under different pricing schemes, the papers in this special issue examine how firms can coordinate their marketing and operations to improve their competitiveness and profit. The papers also provide insights on how to develop and operate new and innovative market mec...
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作者:Subramanian, Ravi; Gupta, Sudheer; Talbot, Brian
作者单位:University System of Georgia; Georgia Institute of Technology; Simon Fraser University; University of Michigan System; University of Michigan
摘要:Extended Producer Responsibility (EPR) legislation focuses on the life-cycle environmental performance of products and has significant implications for management theory and practice. In this paper, we examine the influence of EPR policy parameters on product design and coordination incentives in a durable product supply chain. We model a manufacturer supplying a remanufacturable product to a customer over multiple periods. The manufacturer invests in two design attributes of the product that ...
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作者:Mukhopadhyay, Samar K.; Su, Xuemei; Ghose, Sanjoy
作者单位:Sungkyunkwan University (SKKU); California State University System; California State University Long Beach; University of Wisconsin System; University of Wisconsin Milwaukee
摘要:We study a distribution channel where a manufacturer relies on a sales agent for selling the product, and for investing in the most appropriate marketing effort. The agent's effort is hard to monitor. In addition, the cost of effort is the agent's private information. These impose challenges to the manufacturer in its endeavor to influence the agent's marketing effort provisions and to allocate profit between the two parties. We propose two contract forms. The franchise fee contract is a two-p...
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作者:Oliva, Rogelio; Watson, Noel
作者单位:Texas A&M University System; Texas A&M University College Station; Mays Business School; Harvard University
摘要:To date, little research has been done on managing the organizational and political dimensions of generating and improving forecasts in corporate settings. We examine the implementation of a supply chain planning process at a consumer electronics company, concentrating on the forecasting approach around which the process revolves. Our analysis focuses on the forecasting process and how it mediates and accommodates the functional biases that can impair the forecast accuracy. We categorize the s...
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作者:Zhang, Dan; Cooper, William L.
作者单位:McGill University; University of Minnesota System; University of Minnesota Twin Cities
摘要:We study the effect of strategic customer behavior on pricing and rationing decisions of a firm selling a single product over two periods. The seller may limit the availability of the product (that is, ration) in the second (clearance) period. Some customers are strategic and respond to the firm's decisions by timing their purchases. When capacity is nonconstraining and the seller has pricing flexibility, we show that rationing in the clearance period cannot improve revenue. However, when pric...
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作者:Arkali, Goekcen; Dawande, Milind; Sriskandarajah, Chelliah
作者单位:University of Texas System; University of Texas Dallas
摘要:We consider the scheduling of ground station support times to low Earth orbit (LEO) satellites with overlapping visibilities. LEO satellites typically complete a revolution around the Earth in less than four hours at an altitude of a few hundred miles and are part of the critical infrastructure for natural resource management, crop yield estimation, meteorology, flood control, communication, and space research. Because these satellites are quite expensive to launch and operate, utilizing them ...