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作者:Briggs, Robert O.
作者单位:California State University System; San Diego State University
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作者:Qiu, Liangfei; Tang, Qian; Whinston, Andrew B.
作者单位:State University System of Florida; University of Florida; Singapore Management University; University of Texas System; University of Texas Austin
摘要:Recent years have witnessed an unprecedented explosion in information technology that enables dynamic diffusion of user-generated content in social networks. Online videos, in particular, have changed the landscape of marketing and entertainment, competing with premium content and spurring business innovations. In the present study, we examine how learning and network effects drive the diffusion of online videos. While learning happens through informational externalities, network effects are d...
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作者:Tiwana, Amrit
作者单位:University System of Georgia; University of Georgia
摘要:Platform desertion, or a developer's stopping the development of an app for a platform, is a widespread phenomenon to the detriment of platforms. However, the extant literature focuses primarily on why app developers join-not leave-a platform. This app-level study develops two ideas: (a) coordination costs borne by an app's developer are associated with platform desertion, and (b) these costs are, in turn, shaped by a nuanced interplay between app decision rights and app microarchitecture intr...
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作者:Lee, Kyunghee; Lee, Byungtae; Oh, Wonseok
作者单位:Korea Advanced Institute of Science & Technology (KAIST)
摘要:In this study we investigate whether social reference systems, such as Facebook likes (FBLs), promote sales in social commerce, wherein adverse selection and quality uncertainty often severely damage consumer trust and impede efforts to achieve sustainable growth. We also examine the extent to which product characteristics (product uncertainty and product franchising) and deal characteristics (tipping points, discount rates, and deal durations) moderate the social selling stimulated by FBLs. O...
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作者:Lin, Zhijie; Heng, Cheng-Suang
作者单位:Nanjing University; National University of Singapore
摘要:Challenging conventional wisdom, we unravel three paradoxes of word of mouth (WOM) in e-commerce. Specifically, the WOM valence paradox contends that higher WOM valence of a product results in a larger subsequent decrease in the WOM valence of the product, the WOM volume paradox propounds that higher WOM volume of a product results in a smaller subsequent increase in the WOM volume of the product, and the WOM spillover paradox proposes that an improvement in the WOM of a product also improves ...
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作者:Fadel, Kelly J.; Meservy, Thomas O.; Jensen, Matthew L.
作者单位:Utah System of Higher Education; Utah State University; Brigham Young University; University of Oklahoma System; University of Oklahoma - Norman; University of Oklahoma System; University of Oklahoma - Norman
摘要:Electronic networks of practice (ENPs) have become an important mechanism for knowledge exchange among loosely connected individuals who share common knowledge interests. While prior research has explored factors that influence knowledge contribution in such networks, less is understood about the process by which individuals evaluate and ultimately adopt knowledge from ENPs. This study examines the process of knowledge filtering in online ENP forums. Drawing from dual process and information-e...
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作者:Zwass, Vladimir
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作者:Twyman, Nathan W.; Proudfoot, Jeffrey Gainer; Schuetzler, Ryan M.; Elkins, Aaron C.; Derrick, Douglas C.
作者单位:University of Missouri System; Missouri University of Science & Technology; University of Arizona; Bentley University; University of Nebraska System; California State University System; San Diego State University; University of Nebraska System; University of Nebraska System
摘要:This study investigates the effectiveness of an automatic system for detection of deception by individuals with the use of multiple indicators of such potential deception. Deception detection research in the information systems discipline has postulated increased accuracy through a new class of screening systems that automatically conduct interviews and track multiple indicators of deception simultaneously. Understanding the robustness of this new class of systems and the limitations of its th...
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作者:Yi, Cheng; Jiang, Zhenhui (Jack); Benbasat, Izak
作者单位:Tsinghua University; National University of Singapore; National University of Singapore; Hong Kong University of Science & Technology; Tsinghua University; Royal Society of Canada; University of British Columbia; Harvard University
摘要:This work investigates the effects of three different online product presentation formats, namely, a noninteractive video presentation and two virtual product experience (VPE) presentations (full interaction and restricted interaction), on engaging users in online product experience as well as enticing users to try products offline. The experimental results show that restricted interaction, which deprives users of part of the interactive product experience, is more enticing than both the nonin...
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作者:Abbasi, Ahmed; Zahedi, Fatemeh Mariam; Zeng, Daniel; Chen, Yan; Chen, Hsinchun; Nunamaker, Jay F., Jr.
作者单位:University of Virginia; University of Virginia; University of Wisconsin System; University of Wisconsin Milwaukee; Chinese Academy of Sciences; Institute of Automation, CAS; University of Arizona; Auburn University System; Auburn University Montgomery; Auburn University; University of Arizona; University of Arizona; University of Arizona; University of Arizona; Purdue University System; Purdue University; University of Arizona
摘要:Phishing websites continue to successfully exploit user vulnerabilities in household and enterprise settings. Existing anti-phishing tools lack the accuracy and generalizability needed to protect Internet users and organizations from the myriad of attacks encountered daily. Consequently, users often disregard these tools' warnings. In this study, using a design science approach, we propose a novel method for detecting phishing websites. By adopting a genre theoretic perspective, the proposed g...