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作者:Venkatesh, Viswanath; Bala, Hillol
作者单位:University of Arkansas System; University of Arkansas Fayetteville; Indiana University System; IU Kelley School of Business; Indiana University Bloomington
摘要:Notwithstanding potential benefits, such as quality of interorganizational relationships and operational and strategic gains, adoption of information technology (IT)-enabled interorganizational business process standards (IBPS) is still limited. Given that these standards are designed for interorganizational business processes, we suggest that adoption of these standards depends not only on the factors pertinent to a focal firm but also on factors that represent synergies between a focal firm ...
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作者:Compeau, Deborah; Marcolin, Barbara; Kelley, Helen; Higgins, Chris
作者单位:Western University (University of Western Ontario); University of Lethbridge
摘要:Information systems researchers, like those in many other disciplines in the social sciences, have debated the value and appropriateness of using students as research subjects. This debate appears in several articles that have been published on the subject as well as in the review process. In this latter arena, however, the debate has become increasingly like a script-the actors (authors and reviewers) simply read their parts of the script; some avoid the underlying issues whereas others curso...
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作者:Langer, Nishtha; Forman, Chris; Kekre, Sunder; Sun, Baohong
作者单位:Indian School of Business (ISB); University System of Georgia; Georgia Institute of Technology; Carnegie Mellon University
摘要:Despite many success stories, B2B e-commerce penetration remains low. Many firms introduce electronic channels in addition to their traditional sales channels but find that buyer usage of the e-channel over time does not keep up with initial expectations. Firms must understand the underlying factors that drive channel usage and how these factors change over time and across buyers. Using panel data pertaining to the purchase histories of 683 buyers over a 43-month period, we estimate a dynamic ...
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作者:Xu, Lizhen; Chen, Jianqing; Whinston, Andrew
作者单位:University System of Georgia; Georgia Institute of Technology; University of Texas System; University of Texas Dallas; University of Texas System; University of Texas Austin
摘要:This paper analyzes how the presence of organic listing as a competing information source affects advertisers' sponsored bidding and the equilibrium outcomes in search advertising. We consider a game-theoretic model in which two firms bid for sponsored advertising slots provided by a monopolistic search engine and then compete for consumers in price in the product market. Firms are asymmetrically differentiated in market preference and are given different exposure in organic listing aligned wi...