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作者：Fischer, Marc; Wies, Simone
作者单位：University of Cologne; Goethe University Frankfurt
摘要：Do firms fully capitalize on the financial strength of their customer -based brand equity (CBBE)? If not, how large is the gap to a benchmark condition where CBBE is financially fully leveraged? Which market strategies, if any, should the firm emphasize to close the gap? This research addresses these questions. The authors introduce a framework and methodology that enables firms to identify and measure their brand capabilities gap, which captures the firm's potential for leveraging CBBE into f...
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作者：Iqbal, Aneel; Rajgopal, Shiva; Srivastava, Anup; Zhao, Rong
作者单位：Arizona State University; Arizona State University-Downtown Phoenix; Columbia University; University of Calgary
摘要：Internally developed intangibles are not included in reported assets under U.S. generally accepted accounting principles. The omission of this increasingly important class of assets reduces the usefulness and relevance of financial statement analysis, conducted with reported values of equity and assets. Recent studies overcome this deficiency by capitalizing research and development (R&D) expenses to estimate the value of knowledge capital and by capitalizing selling, general, and administrati...
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作者：Udwani, Rajan
作者单位：University of California System; University of California Berkeley
摘要：We define a new class of set functions that, in addition to being monotone and subadditive, also admit a very limited form of submodularity defined over a permutation of the ground set. We refer to this permutation as a submodular order. This class of functions includes monotone submodular functions as a subfamily. We give fast algorithms with strong approximation guarantees for maximizing submodular order functions under a variety of constraints and show a nearly tight upper bound on the high...
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作者：Zhang, Shunyuan; Narayandas, Das
作者单位：Harvard University
摘要：This article may be used only for the purposes of research, teaching, and/or private study. Commercial use or systematic downloading (by robots or other automatic processes) is prohibited without explicit Publisher approval, unless otherwise noted. For more information, contact permissions@informs.org. The Publisher does not warrant or guarantee the article's accuracy, completeness, merchantability, fitness inclusion of an advertisement in this article, neither constitutes nor implies a guaran...
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作者：Jha, Akshaya; Karolyi, Stephen A.; Muller, Nicholas Z.
作者单位：Carnegie Mellon University; National Bureau of Economic Research; George Mason University; Carnegie Mellon University
摘要：We present two findings on how environmental policy uncertainty impacts municipal bond returns. First, yields increase after a new pollution standard is proposed but decrease after this standard is finalized. Second, after annual announcements of compliance status, yields fall for counties that remain in compliance but increase for newly noncompliant counties. We present suggestive evidence linking these short-run municipal bond market reactions to long-run changes in pollution and housing pri...
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作者：Li, Chan; Stack, Kristin; Sun, Lili; Xu, Jianren
作者单位：University of Kansas; University of North Texas System; University of North Texas Denton
摘要：Enterprise risk management (ERM) is an institutional agenda emphasizing holistic risk oversight and strategic planning. This study examines whether and how the adoption of ERM affects management earnings forecasts. We first document that ERM adoption increases the likelihood and accuracy of management earnings forecasts. We then provide evidence that ERM adoption improves forecast quality by reducing the volatility of fundamentals and enhancing managers' ability to assess both internal and ext...
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作者：Cao, Tunyu; Leng, Yan
作者单位：University of Texas System; University of Texas Austin
摘要：The recent surge in the popularity of short-form video (SFV) on digital platforms has led to massive numbers of videos and ever-evolving topics. As a result, the task of making personalized recommendations has become increasingly challenging. We introduce a new pure exploration problem on SFV platforms: finding a (K, EH, EL)-optimal set that includes all recommendations within the EL-optimality gap and that excludes those beyond the EH-optimality gap relative to the best arm with a capacity li...
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作者：Pleskac, Timothy J.; Kyung, Ellie J.; Chapman, Gretchen B.; Urminsky, Oleg
作者单位：Indiana University System; Indiana University Bloomington; Babson College; Carnegie Mellon University; University of Chicago
摘要：Blinded review is often proposed as a solution to inequities in merit-based evaluations. We tested this claim in a high-stakes field experiment comparing single-blind review (reviewer identities withheld) and double-blind review (reviewer and author identities withheld) for 530 academic conference submissions. On reliability, both processes showed moderate reliability, leading to only 40% overlap among top-rated submissions. This low overlap indicates that differences between review systems pa...
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作者：Huesmann, Katharina; Ndiaye, Yero Samuel; Waibel, Christian; Wiesen, Daniel
作者单位：University of Munster; University of Cologne; Max Planck Society; University of Cologne; Erasmus University Rotterdam - Excl Erasmus MC; Erasmus University Rotterdam
摘要：Although relative performance feedback in the form of rankings appears to be effective in improving health outcomes, it may have either motivating or demotivating effects for individual physicians. Potential factors influencing such effects include a physician's ability and the design of the ranking system itself; however, there is limited understanding of these factors. Using a controlled lab-in-the-field experiment with practicing and future physicians as subjects (N = 352), we systematicall...
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作者：Bastani, Hamsa; Bastani, Osbert; Sinchaisri, Wichinpong Park
作者单位：University of Pennsylvania; University of Pennsylvania; University of California System; University of California Berkeley
摘要：Workers spend a significant amount of time learning how to make good decisions. Evaluating the efficacy of a given decision, however, can be complicated-for example, decision outcomes are often long-term and relate to the original decision in complex ways. Surprisingly, even though learning good decision-making strategies is difficult, the strategies can often be expressed in simple and concise forms. Focusing on sequential decision making, we design a novel machine learning algorithm that is ...
