作者：ELIASHBERG, J; SAWHNEY, MS
作者单位：Northwestern University
摘要：Consumer behavior researchers are getting more interested in the experiential aspect of consumption, which focuses on the fun and enjoyment that consumers derive from hedonic experiences. We build upon the experimental view of consumer behavior, and present an innovative modeling approach to studying the dynamics of hedonic consumption experiences. We develop a conceptual framework for the enjoyment of a hedonic experience, in which we propose that the enjoyment of the experience is an outcome...
作者：FISHBURN, PC; SARIN, RK
作者单位：University of California System; University of California Los Angeles
摘要：This paper is the first of a two-paper study of fairness issues for decisions that affect the benefits received and the risks encountered by a population. The study examines fairness for individuals and for homogeneous groups within the population. It considers fairness both for population benefit-risk profiles and for probability distributions over profiles that reflect uncertainty about outcomes of decisions. The present paper focuses on fairness for profiles in which benefits and risks are ...
