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作者:Desai, Preyas S.; Koenigsberg, Oded; Purohit, Devavrat
作者单位:Duke University; Columbia University
摘要:Firms often have to make their production decisions under conditions of demand uncertainty. This is especially true for product categories such as automobiles and technology goods where the lead time needed for manufacturing forces firms to make production decisions well in advance of the selling season. Once the firm has produced the goods, the available production volume affects the firm's subsequent marketing decisions. In this paper, we study the relationship between the firm's production ...
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作者:Menon, Syam; Sarkar, Sumit
作者单位:University of Texas System; University of Texas Dallas
摘要:The need to hide sensitive information before sharing databases has long been recognized. In the context of data mining, sensitive information often takes the form of itemsets that need to be suppressed before the data is released. This paper considers the problem of minimizing the number of nonsensitive itemsets lost while concealing sensitive ones. It is shown to be an intractably large version of an NP-hard problem. Consequently, a two-phased procedure that involves the solution of two smal...
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作者:Sriram, S.; Kalwani, Manohar U.
作者单位:University of Connecticut; Purdue University System; Purdue University
摘要:We study the optimal levels of advertising and promotion budgets in dynamic markets with brand equity as a mediating variable. To this end, we develop and estimate a state-space model based on the Kalman filter that captures the dynamics of brand equity as influenced by its drivers, such as the brand's advertising and sales promotion expenditures. By integrating the Kalman filter with the random coefficients logit demand model, our estimation allows us to capture the dynamics of brand equity a...
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作者:Briec, Walter; Kerstens, Kristiaan; Jokung, Octave
作者单位:Universite Perpignan Via Domitia; IESEG School of Management; Universite de Lille; Centre National de la Recherche Scientifique (CNRS); Universite Catholique de Lille; EDHEC Business School
摘要:This paper proposes a nonparametric efficiency measurement approach for the static portfolio selection problem in mean-variance-skewness space. A shortage function is defined that looks for possible increases in return and skewness and decreases in variance. Global optimality is guaranteed for the resulting optimal portfolios. We also establish a link to a proper indirect mean-variance-skewness utility function. For computational reasons, the optimal portfolios resulting from this dual approac...
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作者:Ghosh, Bikram; Balachander, Subramanian
作者单位:University of South Carolina System; University of South Carolina Columbia; Purdue University System; Purdue University
摘要:Bundling, which is the practice of selling two or more products or services in a package, is a pervasive marketing practice and is often used as a strategic competitive tool. However, there has not been enough consideration of competitive bundling situations in which exit of a competitor is not a concern. In this paper, we address this issue by identifying conditions under which strategic competitors may or may not resort to bundling when competitor exit considerations are absent. We study com...
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作者:Hopp, Wallace J.; Iravani, Seyed M. R.; Yuen, Gigi Y.
作者单位:Northwestern University
摘要:Most performance evaluation models in the operations management literature implicitly assume that tasks possess standardized completion criteria. However, in many systems, particularly service and professional work, judgment is frequently required to determine how much time to allocate to a task. In this paper, we show that introducing discretion in task completion adds a fourth variability buffer, quality, to the well-known buffers of capacity, inventory and time. To gain insight into the man...
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作者:Luque, Mariano; Caballero, Rafael; Molina, Julian; Ruiz, Francisco
作者单位:Universidad de Malaga
摘要:Despite the mathematical properties and algorithmic features of an interactive method, that method's success usually lies in the kind of information it requires from the decision maker. In some cases, this information constrains the decision maker. If she does not find it easy and comfortable to answer the questions posed by the algorithm, then she will very likely give inconsistent answers, and the method will fail to find her most preferred solution. Therefore, it is of interest to find rela...
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作者:Srinivasan, Raji; Haunschild, Pamela; Grewal, Rajdeep
作者单位:University of Texas System; University of Texas Austin; Pennsylvania Commonwealth System of Higher Education (PCSHE); Pennsylvania State University; Pennsylvania State University - University Park
摘要:Technological developments combine previously distinct technologies that result in converging markets. In converging markets, firms from different industries compete against each other, often for the first time. We propose that firms introducing new products in converging markets will learn vicariously from other firms in the market. Further, we propose that this learning will vary across the dual-technology frontier (DTF), where the high-technology frontier (HTF) and low-technology frontier (...
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作者:Audia, Pino G.; Goncalo, Jack A.
作者单位:University of California System; University of California Berkeley; Cornell University
摘要:We integrate psychological theories of individual creativity with organizational theories of exploration versus exploitation to examine the relationship between past success and creativity over time. A key prediction derived from this theoretical integration is that successful people should be more likely to generate new ideas, but these ideas will tend to be less divergent as they favor the exploitation of familiar knowledge at the expense of the exploration of new domains. This prediction de...
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作者:Eeckhoudt, Louis; Rey, Beatrice; Schlesinger, Harris
作者单位:University of Mons; Universite Claude Bernard Lyon 1; University of Alabama System; University of Alabama Tuscaloosa
摘要:Decisions under risk are often multidimensional, where the preferences of the decision maker depend on example, an individual might be concerned about both her level of wealth and the condition of her health. Many times the signs of successive cross-derivatives of a utility function play an important role in these models. However, there has not been a simple and intuitive interpretation for the meaning of such derivatives. The purpose of this paper is to give such an interpretation. In particu...