作者:Dollinger, MJ; Golden, PA; Saxton, T
作者单位:State University System of Florida; Florida Atlantic University; University of Wisconsin System; University of Wisconsin Madison
摘要:This paper focuses on the impact that reputation has on the decision to proceed with a strategic alliance. Employing reputation constructs adapted from the Fortune Corporate Reputation Survey we manipulated a target firm's reputation in an experimental design. The subjects were placed in the role of CEO of the partner firm and asked whether they would engage in the alliance. Findings indicate that (1) reputation is a multidimensional construct, (2) the personal information-processing character...
作者:Hitt, MA; Dacin, MT; Tyler, BB; Park, D
作者单位:Indiana University System; Indiana University Bloomington; University System of Ohio; Xavier University
摘要:Competitive positioning in a global market requires an understanding of the decision processes and behavioral attributes of executives from different countries. These attributes reflect the executives' cultural background, the national policies under which they have worked, and their home country's level of economic development (institutional context). The current research compared strategic decision models of U.S. and Korean executives and the results suggest that criteria employed by the exe...