作者：Korn, HJ; Baum, JAC
作者单位：City University of New York (CUNY) System; University of Toronto
摘要：We redirect research attention on multimarket contact from its consequences to its antecedents. Our empirical examination of the evolution of dyadic multimarket contacts among California commuter airlines from 1979 through 1984 reveals that multimarket contact arises from chance market contacts among competitors pursuing uncoordinated strategies, trait-based imitation unrelated to multimarket contact, vicarious learning related to multimarket contact, and strategic attempts to develop multimar...
作者：Combs, JG; Ketchen, DJ Jr
作者单位：University System of Ohio; University of Dayton; Louisiana State University System; Louisiana State University
摘要：We offer a rationale for a link between capital scarcity and franchising. Predictions respectively based on agency theory and the capital scarcity hypothesis were tested among 91 restaurant chains. Our specific focus was on whether or not variables based on capital scarcity could explain variance in firms' franchising decisions beyond what was explained by agency variables. The latter were significant predictors of franchising, and the capital scarcity variables explained additional variance, ...
