作者：Lafontaine, F; Shaw, KL
作者单位：University of Michigan System; University of Michigan; National Bureau of Economic Research; Carnegie Mellon University
摘要：This paper provides the first systematic evidence on how franchisors adjust their royalty rates and franchise fees as they gain franchising experience. This evidence comes from a unique panel data set that we assembled on these monetary contract terms for about 1,000 franchisors each year for the 1980-92 period. We find that there is much persistence, over time, in franchise contract terms within firms. We find this despite sizable across-firm differences in royalty rates and franchise fees. I...
