OPPORTUNITIES AS ARTIFACTS AND ENTREPRENEURSHIP AS DESIGN

• 成果类型: Article
• 署名作者: Berglund, Henrik; Bousfiha, Marouane; Mansoori, Yashar
• 署名单位: Chalmers University of Technology
• 刊物名称: ACADEMY OF MANAGEMENT REVIEW
• ISSN/ISSBN: 0363-7425
• DOI: 10.5465/amr.2018.0285
• 发表日期: 2020
• 页码: 825-846
• 关键词: 2010 AMR DECADE; VENTURE CREATION; BOUNDARY OBJECTS; SCIENCE RESEARCH; MANAGEMENT RESEARCH; EPISTEMIC OBJECTS; uncertainty; KNOWLEDGE; TECHNOLOGY; INNOVATION

摘要

We combine Herbert Simon's view of design with the common distinction between reality as discovered or created to develop experimentation and transformation as ideal types of entrepreneurial design. Building on the design tradition's view of artifacts, we describe how opportunities-as-artifacts iteratively develop at the interface between organized individuals and their environments, where more or less concrete instantiations are used to drive the process forward. By conceptualizing entrepreneurship as artifact-centered design, we provide an alternative to accounts inspired by economic theory, which have proven conceptually problematic and of limited practical use. We conclude by discussing how uncertainty can be defined and managed, the value of design as a conceptual anchor for entrepreneurship studies, avenues for future conceptual and empirical work, and how the design perspective naturally bridges theory and practice.