DISCOURSE AND DEINSTITUTIONALIZATION: THE DECLINE OF DDT

• 成果类型: Article
• 署名作者: Maguire, Steve; Hardy, Cynthia
• 署名单位: McGill University; University of Melbourne; Cardiff University
• 刊物名称: ACADEMY OF MANAGEMENT JOURNAL
• ISSN/ISSBN: 0001-4273
• DOI: 10.5465/AMJ.2009.36461993
• 发表日期: 2009
• 页码: 148-178
• 关键词: INSTITUTIONAL ENTREPRENEURSHIP; health-care; FIELDS; TRANSFORMATION; ORGANIZATIONS; antecedents; TECHNOLOGY; MOVEMENT; BUSINESS; IDENTITY

摘要

Drawing on institutional theory emphasizing translation and discourse, we explore outsider-driven deinstitutionalization through a case study of the abandonment of widespread, taken-for-granted practices of DDT use between 1962 and 1972. Our findings illustrate how abandonment of practices results from problematizations that-through subsequent translation-change discourse in ways that undermine the institutional pillars supporting practices. This occurs through new subject positions from which actors speak and act in support of problematizations, and new bodies of knowledge, which normalize them. We introduce the concept of defensive institutional work and illustrate how actors carry out disruptive and defensive work by authoring texts.