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作者:Mejia, Jorge; Mankad, Shawn; Gopal, Anandasivam
作者单位:Indiana University System; IU Kelley School of Business; Indiana University Bloomington; Cornell University; University System of Maryland; University of Maryland College Park
摘要:From an upset stomach to a life-threatening foodborne illness, getting sick is all too common after eating in restaurants. Although health inspection programs are designed to protect consumers, such inspections typically occur at wide intervals of time, allowing restaurant hygiene to remain unmonitored in the interim periods. Information provided in online reviews may be effectively used in these interim periods to gauge restaurant hygiene. In this paper, we use textual information from online...
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作者:Shulman, Jeffrey D.; Geng, Xianjun
作者单位:University of Washington; University of Washington Seattle; Tulane University
摘要:Application (app) developers commonly sell their apps at relatively low prices and subsequently earn substantial revenue from in-app purchases. Although some consumers may do their research about in-app prices before deciding whether to buy the app, others only discover the in-app prices later in the purchase process. This paper presents an analytical model to examine the profit and welfare implications of hidden prices of the in-app purchases. This paper has three main contributions. First, i...
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作者:Sun, Tianshu; Shi, Lanfei; Viswanathan, Siva; Zheleva, Elena
作者单位:University of Southern California; University System of Maryland; University of Maryland College Park; University of Illinois System; University of Illinois Chicago; University of Illinois Chicago Hospital
摘要:Prior literature has established a positive association between mobile app adoptions and customers' purchase behaviors. However, it is not clear whether and how firms can actively influence customers' mobile app adoptions and increase their purchases through these induced adoptions. Using a randomized field experiment involving over 230,000 customers, we investigate the differential impacts of offering incentives or information on customers' mobile app adoptions and subsequent purchase behavio...
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作者:Yang, Mingwen; Zheng, Zhiqiang (Eric); Mookerjee, Vijay
作者单位:University of Washington; University of Washington Seattle; University of Texas System; University of Texas Dallas
摘要:Today, the reputation of a firm is profoundly influenced by user opinions expressed in online consumer reviews. Managing these opinions is, therefore, critical for the success of firms. We study the problem of devising an appropriate opinion management strategy (or response strategy) for a firm to respond to online customer reviews. To unravel the underlying mechanics of the problem, we develop a stochastic differential equation model that describes the evolution of review ratings over time fo...
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作者:Eisend, Martin
作者单位:European University Viadrina Frankfurt Oder
摘要:Many studies have investigated why users engage in digital piracy. The theoretical explanations are particularistic, and the empirical findings are fragmented, sometimes divergent, and reveal unexplained variations of effects. Managers and academics have thus had little guidance on how to explain and combat digital piracy. To help fill this gap, the present meta-analysis synthesizes past research on digital piracy and accumulates 1,373 effect sizes from 174 studies collected in 36 countries. T...