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作者:Boatwright, Peter; Kalra, Ajay; Zhang, Wei
作者单位:Carnegie Mellon University
摘要:In purchase situations where attribute information is either missing or difficult to judge, a well-known heuristic that consumers use to form evaluations is the halo effect. The psychology literature has widely considered the halo a reflection of consumers' inability to discriminate between different attributes and have therefore labeled it the halo error or the logical error. The objective of this paper is to offer a rationale for the halo effect. We use a decision-theory framework to show th...
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作者:Mendelson, Haim; Parlaktuerk, Ali K.
作者单位:Stanford University; University of North Carolina; University of North Carolina Chapel Hill
摘要:We study a market with customers who have heterogeneous preferences for product attributes. We consider two types of firms that compete on price and product variety: A traditional firm, which chooses a limited set of product configurations, and a customizing firm, which can produce any configuration to order. The traditional firm carries product inventories and experiences a lead-time delay. The customizing firm does not carry inventory, and its customers incur waiting costs until they receive...
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作者:Anand, Krishnan; Anupindi, Ravi; Bassok, Yehuda
作者单位:University of Pennsylvania; University of Michigan System; University of Michigan; University of Southern California
摘要:Classical reasons for carrying inventory include fixed (nonlinear) production or procurement costs, lead times, nonstationary or uncertain supply/demand, and capacity constraints. The last decade has seen active research in supply chain coordination focusing on the role of incentive contracts to achieve first-best levels of inventory. An extensive literature in industrial organization that studies incentives for vertical controls largely ignores the effect of inventories. Does the ability to c...
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作者:Nagarajan, Mahesh; Bassok, Yehuda
作者单位:University of British Columbia; University of Southern California
摘要:We examine a decentralized supply chain in which a single assembler buys complementary components from n suppliers and assembles the final product in anticipation of demand. Players take actions in the following sequence. First (stage 1), the suppliers form coalitions among themselves. Second (stage 2), the coalitions compete for a position in the negotiation sequence. Finally (stage 3), the coalitions negotiate with the assembler on allocations of the supply chain's profit. We model the multi...
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作者:Loch, Christoph H.; Wu, Yaozhong
作者单位:INSEAD Business School; National University of Singapore
摘要:Supply chain contracting literature has traditionally focused on aligning incentives for economically rational players. Recent work has hypothesized that social preferences, as distinct from economic incentives, may influence behavior in supply chain transactions. Social preferences refer to intrinsic concerns for the other party's welfare, reciprocating a history of a positive relationship, and intrinsic desires for a higher relative payoff compared with the other party's when status is salie...
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作者:Porter, Constance Elise; Donthu, Naveen
作者单位:University of Notre Dame; University System of Georgia; Georgia State University
摘要:Although previous scholars have examined the value of virtual communities to customers, in this study we investigate the role of a firm's efforts in cultivating trust and harvesting value for themselves via the virtual communities that they sponsor. We hypothesize that the perceptions of a firm's efforts to provide quality content, to foster member embeddedness, and to encourage interaction foster favorable customer beliefs about and trust in a virtual community sponsor. Further, we hypothesiz...
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作者:Celik, Sabri; Maglaras, Costis
作者单位:Columbia University; Columbia University
摘要:This paper considers a profit-maximizing make-to-order manufacturer that offers multiple products to a market of price and delay sensitive users, using a model that captures three aspects of particular interest: first, the joint use of dynamic pricing and lead-time quotation controls to manage demand; second, the presence of a dual sourcing mode that can expedite orders at a cost; and third, the interaction of the aforementioned demand controls with the operational decisions of sequencing and ...
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作者:Ho, Teck-Hua; Zhang, Juanjuan
作者单位:University of California System; University of California Berkeley; Massachusetts Institute of Technology (MIT)
摘要:The format of pricing contracts varies substantially across business contexts, a major variable being whether a contract imposes a fixed fee payment. This paper examines how the use of the fixed fee in pricing contracts affects market outcomes of a manufacturer-retailer channel. Standard economic theories predict that channel efficiency increases with the introduction of the fixed fee and is invariant to its framing. We conduct a laboratory experiment to test these predictions. Surprisingly, t...
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作者:Ryvkin, Dmitry; Ortmann, Andreas
作者单位:State University System of Florida; Florida State University; Charles University Prague; Czech Academy of Sciences; Charles University Prague; Czech Academy of Sciences
摘要:Tournaments of heterogeneous candidates can be thought of as probabilistic mechanisms that select high-quality agents. We quantify the efficiency of such selection by the likelihood of selecting the best player, here termed the predictive power. We study three widely used tournament formats: contests, binary elimination tournaments, and round-robin tournaments. Using a simple model, we demonstrate analytically, and through simulations, how the predictive power of these formats depends on the n...
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作者:Nachum, Lilach; Zaheer, Srilata; Gross, Shulamith
作者单位:City University of New York (CUNY) System; Baruch College (CUNY); University of Minnesota System; University of Minnesota Twin Cities
摘要:W e suggest that the proximity of a country to other countries is a factor that affects its choice as a multinational enterprise (MNE) location. We introduce the concept of a country's proximity to the global distribution of knowledge, markets, and resources, and frame this concept as a function of both geographic distance and the worldwide spatial distribution of these factors. We test our location model on a data set comprising 138,050 investments undertaken by U. S. MNEs worldwide. Our find...