-
作者:Jiang, Baojun; Yang, Bicheng
作者单位:Washington University (WUSTL); University of British Columbia
摘要:We provide a dynamic, game-theoretic model to examine a firm's quality and pricing decisions for its new experience goods. Early consumers do not observe product quality prior to purchase but can learn it after purchase and share that product-quality information with later consumers-for example, through online reviews. Both the firm's quality decision and its cost efficiency are the firm's private information and not directly observed by the consumer. The early consumers can make a rational in...
-
作者:Baardman, Lennart; Cohen, Maxime C.; Panchamgam, Kiran; Perakis, Georgia; Segev, Danny
作者单位:Massachusetts Institute of Technology (MIT); New York University; Massachusetts Institute of Technology (MIT); University of Haifa
摘要:In addition to setting price discounts, retailers need to decide how to schedule promotion vehicles, such as flyers and TV commercials. Unlike the promotion pricing problem that received great attention from both academics and practitioners, the promotion vehicle scheduling problem was largely overlooked, and our goal is to study this problem both theoretically and in practice. We model the problem of scheduling promotion vehicles to maximize profits as a nonlinear bipartite matching-type prob...
-
作者:Chen, Ningyuan; Gallego, Guillermo
作者单位:Hong Kong University of Science & Technology
摘要:Dynamic pricing is designed to increase the revenues or profits of firms by adjusting prices in response to changes in the marginal value of capacity. We examine the impact of dynamic pricing on social welfare and consumers' surplus. We present a dynamic pricing formulation designed to maximize welfare and show that the welfare-maximizing dynamic pricing policy has the same structural properties as the revenue-maximizing policy. For systems with scarce capacity, we show that the revenue-maximi...
-
作者:Carpena, Fenella; Cole, Shawn; Shapiro, Jeremy; Zia, Bilal
作者单位:Harvard University; The World Bank
摘要:This paper uses a large-scale field experiment in India to study attitudinal, behavioral, and cognitive constraints that can stymie the link between financial education and financial outcomes. The study complements financial education with (i) financial incentives on a financial literacy test to affect participant motivation, (ii) financial goal setting to provide a psychological nudge, and (iii) personalized financial counseling to enhance the intensity of treatment. The analysis finds no imp...