作者:Pegels, CC; Song, YI; Yang, B
作者单位:State University of New York (SUNY) System; University at Buffalo, SUNY
摘要:One of the fundamental problems in strategic management is to map a heterogeneous set of firms in an industry into subsets of firms within which firms are homogeneous in their conduct and performance. The strategic group concept provides an answer to this intriguing question. Reseachers in strategic group theory argue that firms within the same strategic group are behaviorally similar and thus tend to compete more fiercely within the group than across groups. in this paper; we focus on the que...