9期

最新文章

• Strategy fit and performance consequences of international marketing standardization AI翻译
  作者：Katsikeas, Constantine S.; Samiee, Saeed; Theodosiou, Marios
  作者单位：University of Tulsa; University of Leeds; University of Cyprus
  摘要：This study addresses a long-standing debate in the literature regarding the appropriateness and performance consequences of marketing strategy standardization vs. adaptation. Much of the relevant literature represents the headquarters' viewpoint and broadly assesses antecedents of standardization or adaptation across widely varying markets. Using strategic fit as the theoretical platform for analysis, the study investigates international marketing strategy for a specific product or line within...
• Today's state-owned enterprises of China: Are they dying dinosaurs or dynamic dynamos? AI翻译
  作者：Ralston, David A.; Terpstra-Tong, Jane; Terpstra, Robert H.; Wang, Xueli; Egri, Carolyn
  作者单位：University of Oklahoma System; University of Oklahoma - Norman; University of Macau; Tsinghua University; Simon Fraser University
  摘要：This paper raises the question and provides empirical evidence regarding the status of the evolution of the state-owned enterprises (SOEs) in China today. In this study, we compare the SOEs to domestic private-owned enterprises (POEs) and foreign-controlled businesses (FCBs) in the context of their organizational cultures. While a new ownership form, many of the POEs evolved from former collectives that reflect the traditional values of Chinese business. Conversely, the FCBs are much more indi...
• Experience and scale and scope economies: Trade-offs and performance in development AI翻译
  作者：Macher, Jeffrey T.; Boerner, Christopher S.
  作者单位：Georgetown University; Roche Holding; Roche Holding USA; Genentech
  摘要：This paper examines how knowledge created by firm experience (learning economies) and scale and scope economies affect performance in firms' development activities. The empirical results suggest that each factor has a significant effect on development performance. Moreover, knowledge that results from greater experience within a particular technological area, when combined with knowledge spillovers from greater scope in other technological areas, significantly improves development performance....
• Strategizing industry structure: The case of open systems in a low-tech industry AI翻译
  作者：Lecocq, Xavier; Demil, Benoit
  作者单位：Universite de Lille; Universite de Lille
  摘要：Open systems strategy enables a sponsor to diffuse its technology and promotes standardization in an industry. However, this strategy has been studied in high-tech settings. We hypothesize that, in a non-high-tech industry, a sponsor giving access to its technical knowledge may impact industry structure. Based on a survey of the U.S. tabletop role-playing game (RPG) industry, our results highlight that the introduction of an open system in a sector creates an entry induction phenomenon and tha...
• Modularity in organizational structure: The reconfiguration of internally developed and acquired business units AI翻译
  作者：Karim, Samina
  作者单位：Boston University
  摘要：This paper explores changes in organizational structure and distinguishes between units' origins. Unit reconfiguration is the addition of units to, deletion of units from, and recombination of units within the firm. This study compares the reconfiguration of internally developed vs. acquired units, explores what forms of unit recombination are common, and observes whether firms pursue recombination before divestiture. Theoretical support is drawn from the dynamic capabilities perspective, rese...