The Impact of Personal Experience on Behavior: Evidence from Video-Rental Fines

• 成果类型: Article
• 署名作者: Haselhuhn, Michael P.; Pope, Devin G.; Schweitzer, Maurice E.; Fishman, Peter
• 署名单位: University of Wisconsin System; University of Wisconsin Milwaukee; University of Chicago; University of Pennsylvania; University of California System; University of California Berkeley
• 刊物名称: MANAGEMENT SCIENCE
• ISSN/ISSBN: 0025-1909
• DOI: 10.1287/mnsc.1110.1367
• 发表日期: 2012
• 页码: 52-61
• 关键词: Behavioral economics; decision making; backward-looking behavior; decisions following descriptions versus experience; learning

摘要

Personal experience matters. In a field setting with longitudinal data, we disentangle the effects of learning new information from the effects of personal experience. We demonstrate that experience with a fine, controlling for the effect of learning new information, significantly boosts future compliance. We also show that experience with a large fine boosts compliance more than experience with a small fine, but that the influence of experience with both large and small fines decays sharply over time.