Network Game and Capacity Investment Under Market Uncertainty
成果类型:
Article
署名作者:
Hu, Qiaohai (Joice)
署名单位:
Purdue University System; Purdue University
刊物名称:
PRODUCTION AND OPERATIONS MANAGEMENT
ISSN/ISSBN:
1059-1478
DOI:
10.1111/j.1937-5956.2009.01069.x
发表日期:
2010
页码:
98-110
关键词:
hub-and-spoke
point-to-point
cost advantage
flexibility
uncertainty
摘要:
This paper investigates the impacts of competition and market uncertainty on airlines' network structures and capacity investment. The airlines choose their network structures and construct capacities while demands are unknown. After uncertainty is resolved, they determine the total number of seats to offer in each leg constrained by their capacities built earlier. We conclude that market uncertainty is the driving force of hub-and-spoke networks, whereas the market mean is the driving force of point-to-point networks. Which of the two countervailing forces dominates determines the equilibrium network structures. Moreover, we find that the airlines' total expected profits in the mixed equilibrium in which the airlines employ different networks are larger than in the pure hub-and-spoke network equilibrium in which each airline employs the hub-and-spoke network. However, the mixed equilibrium does not necessarily yield larger profits than the pure point-to-point equilibrium in which each airline employs the point-to-point network.