Explaining the national cultural distance paradox
成果类型：
Article
署名作者：
Brouthers, KD; Brouthers, LE
署名单位：
University of East London; University of Texas System; University of Texas at San Antonio
刊物名称：
JOURNAL OF INTERNATIONAL BUSINESS STUDIES
ISSN/ISSBN：
0047-2506
DOI：
10.1057/palgrave.jibs.8490944
发表日期：
2001
页码：
177-189
关键词：
摘要：
Past studies of the relationship between national cultural distance and entry mode choice have produced conflicting results. Some scholars find cultural distance associated with choosing wholly owned modes; others find cultural distance linked to a preference for joint ventures. in this paper we provide both theoretical and empirical evidence to explain the discrepant findings and thus, help to resolve the national cultural distance paradox.