The impact of nationalism, patriotism and internationalism on consumer ethnocentric tendencies

成果类型:
Article
署名作者:
Balabanis, G; Diamantopoulos, A; Mueller, RD; Melewar, TC
署名单位:
City St Georges, University of London; Loughborough University; College of Charleston; University of Warwick
刊物名称:
JOURNAL OF INTERNATIONAL BUSINESS STUDIES
ISSN/ISSBN:
0047-2506
DOI:
10.1057/palgrave.jibs.8490943
发表日期:
2001
页码:
157-175
关键词:
摘要:
The study investigates the impact of patriotism, nationalism and internationalism as antecedents to consumer ethnocentrism in Turkey and the Czech Republic. Controlling for demographics, the findings indicate that the impact of patriotism and nationalism is not consistent across ie two countries. Consumer ethnocentrism in Turkey is fueled by patriotism, and in the Czech Republic by nationalism. Internationalism does not have a significant effect on consumer ethnocentrism in either country. Managerial implications of these findings are considered and future research directions are identified.
来源URL: