Local, regional, or global? Quantifying MNE geographic scope

• 成果类型: Article
• 署名作者: Asmussen, Christian Geisler
• 署名单位: Copenhagen Business School
• 刊物名称: JOURNAL OF INTERNATIONAL BUSINESS STUDIES
• ISSN/ISSBN: 0047-2506
• DOI: 10.1057/jibs.2008.85
• 发表日期: 2009
• 页码: 1192-1205
• 关键词: internationalization theory; measurement issues; regional strategy; GLOBALIZATION; Liability of foreignness

摘要

This paper proposes a multidimensional index of regional and global orientation that can be used in confirmatory studies with econometric methodologies. Unlike extant measures, the index is objectively scaled, and controls for home country orientation and market size differences. The index is shown to be consistent with models of internationalization that incorporate different assumptions about investment choice and global competition. Preliminary results show that large multinationals follow home region oriented internationalization paths, although much of the regional effect reported by previous studies in fact reflects strong home country biases. Journal of International Business Studies (2009) 40, 1192-1205. doi:10.1057/jibs.2008.85