Assessing the cross-national invariance of formative measures: Guidelines for international business researchers

成果类型:
Article
署名作者:
Diamantopoulos, Adamantios; Papadopoulos, Nicolas
署名单位:
University of Vienna; Carleton University
刊物名称:
JOURNAL OF INTERNATIONAL BUSINESS STUDIES
ISSN/ISSBN:
0047-2506
DOI:
10.1057/jibs.2009.37
发表日期:
2010
页码:
360-370
关键词:
cross-cultural research/measurement issues equivalency measurement and scale development issues structural equation modeling
摘要:
The importance of establishing equivalence in measurement prior to conducting substantive cross-country comparisons has long been emphasized in international business research. However, all approaches currently available for the investigation of measurement equivalence or invariance (ME/I) assume that the focal measures are reflective in nature. In our paper we offer guidelines for the assessment of ME/I when the focal construct is measured with formative indicators. We first identify distinct types of ME/I that are conceptually consistent with the nature of formative measurement models. We then describe a step-by-step procedure that can be employed to test for these types of ME/I in a comparative context. Lastly, we illustrate the application of the proposed procedure with data from a three-country survey on consumers' product-country image perceptions. Journal of International Business Studies (2010) 41, 360-370. doi:10.1057/jibs.2009.37