Skewed Bidding in Pay-per-Action Auctions for Online Advertising

• 成果类型: Article; Proceedings Paper
• 署名作者: Agarwal, Nikhil; Athey, Susan; Yang, David
• 署名单位: Harvard University
• 刊物名称: AMERICAN ECONOMIC REVIEW
• ISSN/ISSBN: 0002-8282
• DOI: 10.1257/aer.99.2.441
• 发表日期: 2009
• 页码: 441-447