Competitive Pressure and the Adoption of Complementary Innovations

• 成果类型: Article
• 署名作者: Kretschmer, Tobias; Miravete, Eugenio J.; Pernias, Jose C.
• 署名单位: University of Munich; Leibniz Association; Ifo Institut; University of Texas System; University of Texas Austin; Universitat Jaume I
• 刊物名称: AMERICAN ECONOMIC REVIEW
• ISSN/ISSBN: 0002-8282
• DOI: 10.1257/aer.102.4.1540
• 发表日期: 2012
• 页码: 1540-1570
• 关键词: Information technology; PRODUCTIVITY; firm; identification; strategies; entry; panel; LABOR

摘要

Liberalization of the European automobile distribution system in 2002 limits the ability of manufacturers to impose vertical restraints, leading to a substantial increase in competitive pressure among dealers. We estimate an equilibrium model of profit maximization to evaluate how dealers change their innovation adoption strategies following the elimination of exclusive territories. Using French data we evaluate the existence of complementarities between the adoption of software applications and the scale of production. Firms view these innovations as substitutes and concentrate their effort in one type of software as they expand their scale of production. Results are robust to the existence of unobserved heterogeneity. (JEL D24, K21, L21, L22, L62, O32)