COMBINED EFFECTS OF CAPACITY AND TIME ON FARES: INSIGHTS FROM THE YIELD MANAGEMENT OF A LOW-COST AIRLINE

• 成果类型: Article
• 署名作者: Alderighi, Marco; Nicolini, Marcella; Piga, Claudio A.
• 署名单位: Universita Della Valle D'aosta; Bocconi University; University of Pavia; Fondazione Mattei; Keele University
• 刊物名称: REVIEW OF ECONOMICS AND STATISTICS
• ISSN/ISSBN: 0034-6535
• DOI: 10.1162/REST_a_00451
• 发表日期: 2015-10
• 页码: 900-915
• 关键词: price dispersion; market power; revenue management; industry; demand; COMPETITION; sales

摘要

Based on two strands of theoretical research, this paper provides new evidence on how fares are jointly affected by in-flight seat availability and purchasing date. As capacity-based theories predict, it emerges that fares monotonically and substantially increase with flight occupancy. After controlling for capacity utilization, our analysis also supports time-based theories, indicating a U-shaped temporal profile over a two-month booking period, as well as a sharp increase in fares in the two weeks prior to departure.