作者：Thies, Ferdinand; Wessel, Michael; Benlian, Alexander
作者单位：Technical University of Darmstadt; Technical University of Darmstadt
摘要：Despite the increasing relevance of online social interactions on platforms, there is still little research on the temporal interaction dynamics between electronic word-of-mouth (eWOM, a form of opinion-based social interaction), popularity information (a form of action-based social interaction), and consumer decision making. Drawing on a panel data set of more than 23,300 crowdfunding campaigns from Indiegogo, we investigate the dynamic effects of these social interactions on consumers' fundi...
