作者:Cheng, Xusen; Fu, Shixuan; de Vreede, Triparna; De Vreede, Gert-Jan; Seeber, Isabella; Maier, Ronald; Weber, Barbara
作者单位:Renmin University of China; Beijing International Studies University; State University System of Florida; University of South Florida; University of Innsbruck; University of Vienna; University of St Gallen
摘要:Open innovation crowdsourcing enables online crowds to quickly generate a plethora of creative ideas. A key challenge is the convergence of ideas for further consideration from massive numbers of candidate ideas with diverse quality. Based on Cognitive Load Theory, we executed a laboratory experiment to test the associations between three types of cognitive load manipulations and idea convergence outcomes. Our findings show that germane cognitive load positively correlates with idea convergenc...
作者:Kathuria, Abhishek; Karhade, Prasanna P.; Konsynski, Benn R.
作者单位:Indian School of Business (ISB); University of Hawaii System; University of Hawaii Manoa; Emory University
摘要:Digital platforms have transformed various industries, with profound changes witnessed in settings characterized by repeated, low value, and novel transactions, such as ride sharing, household services, and food delivery. Platform providers need to understand the factor(s) that suppliers consider before choosing to participate on their platforms. We argue that multi-level theorizing is necessary to explain the patterns of decision criteria that constitute the complex, yet boundedly-rational de...