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作者：Katona, Zsolt; Zhu, Yi; Zhuang, Lei
作者单位：University of California System; University of California Berkeley; University of Minnesota System; University of Minnesota Twin Cities; Fudan University
摘要：Social advertising platforms and search engines employ the so-called quality score to favor certain advertisers in ad auctions. These scores typically consider several factors including ad relevance, click-through rate (CTR), and landing page quality. While quality scores are often justified as a mechanism to enhance ad rank and reduce cost per click for high-quality ads, this study examines their broader role in incentivizing advertisers with varying investment costs to improve landing page q...
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作者：Kim, Hyojeong; Murthy, Nagesh N.; Agarwal, Anurag; Park, Kwangtae
作者单位：University of Oregon; State University System of Florida; Florida Gulf Coast University; Korea University
摘要：Challenges faced by call centers in managing capacity, efficiency, service speed and quality, training, emotional labor, and turnover are intrinsically intertwined. Call center agents are considered frontline workers, and as such, they often deal with hostile behavior from rude customers. However, they are expected to suppress their feelings and maintain a courteous demeanor despite rude customer behavior, which results in emotional dissonance. Such working environments, where the frontline wo...
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作者：Mithas, Sunil; Silveira, Alysson; Zavadskiy, Gleb
作者单位：State University System of Florida; University of South Florida; Auburn University System; Auburn University Montgomery; Auburn University
摘要：We conduct a descriptive analysis of the performance of disciplines, journals, authors, and universities based on the number of publications in 50 business and economics journals represented in the Financial Times list (FT 50) from 2008 to 2022 using data from the Web of Science. We analyze more than 55,000 papers published by more than 54,000 unique authors during this period to document four sets of findings. First, our analysis suggests that Operations Management and Multidisciplinary areas...
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作者：Kong, Demei; Xie, Karen; Yang, Jun
作者单位：Tsinghua University; Huazhong University of Science & Technology; University of Connecticut
摘要：To mitigate information asymmetry, Expert Review Programs, in which experts evaluate products on multiple dimensions, have gained traction on platforms. However, the role of multidimensional expert reviews and how they affect consumer behaviors remain unknown. Using an empirical opportunity on an automobile review platform, we investigate how multidimensional expert reviews affect subsequent consumer ratings and the underlying mechanism. Our findings first reveal that expert reviews tend to be...
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作者：Arunachalam, S.; Manchiraju, Hariom; Suhag, Rahul; Kopalle, Praveen K.
作者单位：Texas Tech University System; Texas Tech University; Indian School of Business (ISB); Texas A&M University System; Texas A&M University College Station; Mays Business School; Dartmouth College
摘要：This research assesses the impact of Indian government-mandated firms' corporate social responsibility (CSR) related investments on gross margins. Using a multimethod approach, we show (a) a positive relationship between CSR investments and gross margin and (b) the moderating role of advertising investment. The contribution of our research is three-fold. First, our results suggest that mandating firms to spend on CSR can be a win-win situation for firms and governments, as opposed to the view ...
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作者：Bhandari, Ashish S.; Sapra, Amar; Seshadri, Sridhar; Sastry, Trilochan
作者单位：Indian Institute of Management (IIM System); Indian Institute of Management Bangalore; University of Illinois System; University of Illinois Urbana-Champaign; University of Illinois System; University of Illinois Urbana-Champaign
摘要：This paper presents a decision support system used by an agricultural cooperative in the Indian states of Andhra Pradesh and Telangana to optimize the purchase, blending, sale, and storage of groundnuts for maximum profit. The cooperative buys raw groundnuts (input commodity) from member farmers and processes them into multiple grades of groundnut seeds (output commodity). These may then be blended to create intermediate grades to exploit arbitrage opportunities. The cooperative sells part of ...
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作者：Reiners, Robin; Haubitz, Christiane B.; Thonemann, Ulrich W.
作者单位：University of Cologne
摘要：Modern decision-support applications build on planning parameters such as lead time, price, yield, etc., which are maintained as master data. The accuracy of master data significantly influences the viability of such applications. However, the maintenance of master data is considered a tedious and error-prone task. In this study, we explore the effectiveness of machine learning techniques to improve the accuracy of plan lead times. We apply both unsupervised and supervised learning methods for...
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作者：Jiang, S.; Hu, M.; Jin, Y. J.; Qiu, L.; Duan, Y.
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作者：Hu, Xinru; Li, Jianbin; Lu, Lijian
作者单位：Huazhong University of Science & Technology; Huazhong University of Science & Technology; Hong Kong University of Science & Technology
摘要：Online marketplaces such as Amazon and Tmall have been expanding services to boost the growth of their ecosystems. One is information service on sharing privately gathered massive consumer data that is unavailable to their sellers, and the other is financing service, e.g., Amazon Lending and Ant Financial, aiming to provide accessible and affordable financial support for small and medium-sized sellers. This paper develops a game-theoretical model to examine the interplay between information sh...
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作者：Igarashi, Mirai; Zhang, Kunpeng; Kannan, P. K.; Terui, Nobuhiko
作者单位：University of Osaka; University System of Maryland; University of Maryland College Park; University System of Maryland; University of Maryland College Park; Tokyo University of Science
摘要：Social media users generate a variety of content that can potentially influence their followers' behaviors and preferences. However, most user-generated content, such as text and images, is unstructured, making it difficult to analyze how individuals impact the creation of such data as existing models primarily focus on the numerical aspects of behavioral data. In this article, we propose a method to identify influential users who significantly affect others' interest in content topics, with a...
