At the International Trade Centre, we produce dozens of publications a year. In ITC publications, we pull together insights from our vast collections of trade data and apply that to our experience working with small businesses on the ground.
We’re also conducting independent research throughout the year, looking at policy issues that affect small businesses around the world. We speak with national leaders, business support organizations, and entrepreneurs themselves to create reports recognized for their accuracy.
Some ITC reports look at tariffs. Others dig deep into specific products or sectors of the economy. And some propose policy solutions that let small businesses thrive.
So what publications found the most readers this year? Here’s a list of our 10 most downloaded publications for 2025.
1. Coffee guide - 4th edition 1,514 downloads | 2. Model contracts for small firms 1,064 downloads |
3. The State of Sustainable Markets 2024: Statistics and emerging trends 1,015 downloads | 4. SME Competitiveness Outlook 2025 - A digital transformation roadmap 673 downloads |
5. Global Digital Trade Development Report 2025 535 downloads | 6. World Tariff Profiles 2024 511 downloads |
7. Made by Africa 378 downloads | 8. SME Competitiveness Outlook 2023: Small Businesses in Fragility: From Survival to Growth 343 downloads |
9. Digital Transformation of Small Businesses: A white paper to inspire action 325 downloads | 10. World tariff profiles - 2025 321 downloads |