AN EMPIRICAL-INVESTIGATION OF SUCCESS STRATEGIES FOR BUSINESSES ALONG THE PRODUCT LIFE-CYCLE

成果类型:
Article
署名作者:
THIETART, RA; VIVAS, R
署名单位:
Universite Paris Nanterre; ESSEC Business School
刊物名称:
MANAGEMENT SCIENCE
ISSN/ISSBN:
0025-1909
DOI:
10.1287/mnsc.30.12.1405
发表日期:
1984
页码:
1405-1423
关键词: