Swift and Smart: The Moderating Effects of Technological Capabilities on the Market Pioneering-Firm Survival Relationship

• 成果类型: Article
• 署名作者: Franco, April M.; Sarkar, M. B.; Agarwal, Rajshree; Echambadi, Raj
• 署名单位: University of Toronto; Pennsylvania Commonwealth System of Higher Education (PCSHE); Temple University; University of Illinois System; University of Illinois Urbana-Champaign
• 刊物名称: MANAGEMENT SCIENCE
• ISSN/ISSBN: 0025-1909
• DOI: 10.1287/mnsc.1090.1061
• 发表日期: 2009
• 页码: 1842-1860
• 关键词: dynamic capabilities; first-mover advantage; strategy; industry evolution; entrepreneurship; technology strategy

摘要

We extend the concept of first-mover advantage to the context of high-technology industries with multiple product generations, and propose that the notion of first-mover advantage needs to be viewed not only through a dynamic lens, but also in conjunction with technological capability. Our main finding is that first-mover advantages are best understood in tandem with the firm's technological capabilities; early entry is beneficial only for pioneers that are technically strong. However, pioneers that are low on technological capabilities suffer from poor survival rates vis-a-vis market responders or nonentrants into new product generations.