ANALYSIS OF DISTRIBUTION STRATEGIES IN THE INDUSTRIAL PAPER AND PLASTICS INDUSTRY
成果类型:
Article
署名作者:
COHEN, MA; AGRAWAL, N; AGRAWAL, V; RAMAN, A
署名单位:
New York University; Harvard University
刊物名称:
OPERATIONS RESEARCH
ISSN/ISSBN:
0030-364X
DOI:
10.1287/opre.43.1.6
发表日期:
1995
页码:
6-18
关键词:
摘要:
The costs, benefits and strategic role of intermediate echelons in distribution networks are not well understood in many industries. This paper describes a study of such multilevel systems in the industrial paper and plastics industry. We quantify the impact of redistributors, who buy products from manufacturers and sell them exclusively to other distributors. The methodology was applied to an industry-wide study. We derived statistics based on optimal distributor policies for channel choice and stock control. Based on our analysis, we found that effective use of redistribution, in conjunction with these policies, has the potential to generate savings of $446 million for the industry.