The Future of Retail Operations

• 成果类型: Article
• 署名作者: Caro, Felipe; Kok, A. Gurhan; Martinez-de-Albeniz, Victor
• 署名单位: University of California System; University of California Los Angeles; Koc University; University of Navarra; IESE Business School
• 刊物名称: M&SOM-MANUFACTURING & SERVICE OPERATIONS MANAGEMENT
• ISSN/ISSBN: 1523-4614
• DOI: 10.1287/msom.2019.0824
• 发表日期: 2020
• 页码: 47-58
• 关键词: E-commerce; omnichannel; analytics; retail externalities

摘要

Retailing consists of all the activities associated with the selling of goods to the final consumer. In this article, we review the research on retail operations published in Manufacturing & Service Operations Research (M&SOM) since 1999. We then discuss the current retail landscape and the new research directions it offers, in which M&SOM can play a prominent role.