NetEase Cloud Music Data

• 成果类型: Article
• 署名作者: Zhang, Dennis J.; Hu, Ming; Liu, Xiaofei; Wu, Yuxiang; Li, Yong
• 署名单位: Washington University (WUSTL); University of Toronto
• 刊物名称: M&SOM-MANUFACTURING & SERVICE OPERATIONS MANAGEMENT
• ISSN/ISSBN: 1523-4614
• DOI: 10.1287/msom.2020.0923
• 发表日期: 2022
• 页码: 275-284
• 关键词: data competition; Platform Operations; revenue management

摘要

This paper describes the impression/display data and corresponding user, creator, and music content card data from NetEase Cloud Music. This data set is collectively supplied by the Revenue Management and Pricing (RMP) section of INFORMS and NetEase Cloud Music to support data-driven research in operations management. The data contain more than 57 million impressions/displays of music content cards recommended to a random sample of 2,085,533 users from November 1, 2019 to November 30, 2019. For each impression, the data provide the corresponding user activities, such as clicks, likes, and follows. Moreover, the data set also contains information on each user, each content creator, and each content in the impression sample.