Local versus global mimetism: The dynamics of alliance formation in the automobile industry

• 成果类型: Article
• 署名作者: Garcia-Pont, C; Nohria, N
• 署名单位: Harvard University; University of Navarra
• 刊物名称: STRATEGIC MANAGEMENT JOURNAL
• ISSN/ISSBN: 0143-2095
• DOI: 10.1002/smj.225
• 发表日期: 2002
• 页码: 307-321
• 关键词: GLOBAL STRATEGY; alliances; networks

摘要

The alliance dynamics among the 35 largest firms in the worldwide automobile industry indicates that the likelihood of an alliance between any two firms depends on the local density of alliances among the members of their strategic groups, rather than on the global density of alliances in the industry. These results suggest that firms most closely observe and imitate the strategic behavior of firms who occupy the same strategic niche rather than the behavior of firms in their industry defined more broadly. Copyright (C) 2002 John Wiley Sons, Ltd.