WHAT WE WILL DO VERSUS WHAT WE CAN DO: THE RELATIVE EFFECTS OF UNIT-LEVEL NPD MOTIVATION AND CAPABILITY

• 成果类型: Article
• 署名作者: Zhao, Zheng Jane; Chadwick, Clint
• 署名单位: University of Kansas
• 刊物名称: STRATEGIC MANAGEMENT JOURNAL
• ISSN/ISSBN: 0143-2095
• DOI: 10.1002/smj.2184
• 发表日期: 2014
• 页码: 1867-1880
• 关键词: new product development; motivation; CAPABILITY; strategic orientation; HRM PRACTICES

摘要

Although a firm's innovation performance has been commonly attributed to its innovative capability, in a study of 102 Chinese automobile assemblers, we find that employees' collective motivation for new product development (NPD) is more important than NPD capability in determining firms' innovation performance. This finding suggests that researchers need to simultaneously consider both unit-level capability and unit-level motivation in studying the mechanisms that drive innovation. Furthermore, our results indicate that a firm's strategic orientation focusing on NPD affects its employees' collective NPD motivation and NPD capability through relevant, mediating HRM practices. Copyright (C) 2013 John Wiley & Sons, Ltd.