CHOICE OF FOREIGN-MARKET ENTRY MODE - IMPACT OF OWNERSHIP, LOCATION AND INTERNALIZATION FACTORS
成果类型：
Article
署名作者：
AGARWAL, S; RAMASWAMI, SN
刊物名称：
JOURNAL OF INTERNATIONAL BUSINESS STUDIES
ISSN/ISSBN：
0047-2506
DOI：
10.1057/palgrave.jibs.8490257
发表日期：
1992
页码：
1-27
关键词：
摘要：
Firms interested in servicing foreign markets face a difficult decision with regards to the choice of an entry mode. The options available to a firm include exporting, licensing, joint venture and sole venture. Several factors that determine the choice of a specific foreign market entry mode have been identified in previous literature. These factors can be classified into three categories: ownership advantages of a firm, location advantages of a market, and internalization advantages of integrating transactions. This study examines the independent and joint influences of these factors on the choice of an entry mode. Multinomial logistic regression model is employed to test the hypothesized effects.
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