Corporate social responsibility in Europe and the US: Insights from businesses' self-presentations
成果类型：
Article
署名作者：
Maignan, I; Ralston, DA
署名单位：
Radboud University Nijmegen; University of Oklahoma System; University of Oklahoma - Norman
刊物名称：
JOURNAL OF INTERNATIONAL BUSINESS STUDIES
ISSN/ISSBN：
0047-2506
DOI：
10.1057/palgrave.jibs.8491028
发表日期：
2002
页码：
497-514
关键词：
摘要：
The paper compares the extent and content of businesses' communications about corporate social responsibility (CSR) in France, the Netherlands, the U.K., and the U.S. In particular, the study investigates the nature of CSR principles, processes, and stakeholder issues discussed in web pages. The results show that businesses in the four countries do not display the same eagerness to appear as socially responsible and employ diverse means to convey social responsibility images.