Diversity Cues on Recruitment Websites: Investigating the Effects on Job Seekers' Information Processing

• 成果类型: Article
• 署名作者: Walker, H. Jack; Feild, Hubert S.; Bernerth, Jeremy B.; Becton, J. Bret
• 署名单位: Texas Tech University System; Texas Tech University; Auburn University System; Auburn University; Louisiana State University System; Louisiana State University; University of Southern Mississippi
• 刊物名称: JOURNAL OF APPLIED PSYCHOLOGY
• ISSN/ISSBN: 0021-9010
• DOI: 10.1037/a0025847
• 发表日期: 2012
• 页码: 214-224
• 关键词: diversity cues; Information processing; RECRUITMENT

摘要

Although job seekers' motivation to process the information encountered during recruitment partially influences recruitment success, little is known about what motivates more thorough information processing. To address this issue, we integrated recruitment and social information processing theories to examine the possibility that diversity cues on recruitment websites influence website viewers' processing of presented information. Utilizing a controlled experiment and a hypothetical organization, Study I revealed that both Blacks and Whites spent more time viewing recruitment websites and better recalled website information when the sites included racial diversity cues. These relationships were stronger for Blacks, and organizational attractiveness perceptions mediated these effects for Blacks but not for Whites. Study 2 found similar relationships for Black and White participants viewing real organizational recruitment websites after taking into account perceived organizational attributes and website design effects. Implications of these findings for recruiting organizations are discussed.