LEVERAGING THE TIES OF OTHERS TO BUILD A REPUTATION FOR TRUSTWORTHINESS AMONG PEERS

• 成果类型: Article
• 署名作者: Wong, Sze-Sze; Boh, Wai Fong
• 署名单位: Nanyang Technological University
• 刊物名称: ACADEMY OF MANAGEMENT JOURNAL
• ISSN/ISSBN: 0001-4273
• DOI: 10.5465/AMJ.2010.48037265
• 发表日期: 2010
• 页码: 129-148
• 关键词: AVAILABILITY CASCADES; social-structure; TOP MANAGEMENT; network; INFORMATION; INNOVATION; Embeddedness; performance; diffusion; attitudes

摘要

Drawing on social exchange and network structure theories, we investigate how third parties' social network structures are associated with managers' reputations for trustworthiness among their peers. Using a sample of senior managers from a large emergency response firm, we show that a manager's advocate network attributes such as network heterogeneity, nonoverlapping contacts, and network density all play key roles in enhancing a manager's peer reputation. We extend prior work on triads and trust by elucidating which third party will act as a focal manager's advocate and how an advocate's social network structure in turn enhances a manager's peer reputation.